Schréder is a worldwide industrial company specialized in urban meubles.
Mission: Worldwide websites strategy
Functional analyst: from AS-IS (Microsoft Sharepoint: 42 local websites in 13 languages) to TO-BE (specifications for an unified websites strategy)
Change manager:
- animation of 3 strategic workshops with the headquarters’ marketing team
- Definition of strategic goals, SWOT, and personas.
Results: 13 pages of specifications as a call for offers to web agencies