{"id":136,"date":"2020-10-11T18:02:01","date_gmt":"2020-10-11T16:02:01","guid":{"rendered":"https:\/\/aubertmme.wordpress.com\/?page_id=136"},"modified":"2025-11-05T10:31:48","modified_gmt":"2025-11-05T09:31:48","slug":"cet-power-2011-2015-2017","status":"publish","type":"page","link":"https:\/\/aubertm.me\/index.php\/my-experience\/cet-power-2011-2015-2017\/","title":{"rendered":"2011 &amp; 2015-2017 CE+T Power"},"content":{"rendered":"\n<p id=\"top\">CE+T Power is a Belgian company specialized in very specific niche in electronics. It has a worldwide presence, with factories in several continents. In 2016, it has won a Google innovation contest with a 1 million US $ prize.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"#2011\">2011 Digital project management<\/a><\/li>\n\n\n\n<li><a href=\"#2015\">2015-2017 Data marketing<\/a><\/li>\n<\/ul>\n\n\n<h2 class=\"wp-block-heading\" id=\"2011\">2011 Digital project management<\/h2>\n\n\n<p><strong>Mission :<\/strong> Corporate copywriting , SEO and whitepapers&nbsp;for the new website<\/p>\n\n\n\n<p><strong>Business analyst:<\/strong> creation of a business case<\/p>\n\n\n\n<p><strong>Functional analyst: <\/strong>AS-IS analysis, TO-BE recommandations<\/p>\n\n\n\n<p><strong>Project manager:<\/strong> resources allocation and project follow-up<\/p>\n\n\n\n<p><strong>Results:<\/strong> +50% visitors to the website<\/p>\n\n\n\n<p><a href=\"#top\">Top<\/a><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n<h2 class=\"wp-block-heading\" id=\"2015\">2015-2017 Data marketing<\/h2>\n\n\n<p><strong>Mission:<\/strong> online lead generation and nurturing<\/p>\n\n\n\n<p><strong>Functional analyst:<\/strong> AS-IS analysis, collaboration with the Marketing manager to create a TO-BE strategy<\/p>\n\n\n\n<p><strong>Data marketing:<\/strong> I created the worldwide digital strategy and developed the digital lead nurturing and generation using:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Collaboration with Belgian, US and Chinese sales teams<\/li>\n\n\n\n<li>Content web and media marketing<\/li>\n\n\n\n<li>Qualified lead generation and lead nurturing<\/li>\n<\/ul>\n\n\n\n<p><strong>Results<\/strong>:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>+46% visitors to the website<\/li>\n\n\n\n<li>+516 clicks on the Linkedin page (niche market)<\/li>\n\n\n\n<li>Articles published into worldwide specialized magazines<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-jetpack-tiled-gallery aligncenter is-style-rectangular\"><div class=\"\"><div class=\"tiled-gallery__gallery\"><div class=\"tiled-gallery__row\"><div class=\"tiled-gallery__col\" style=\"flex-basis:50.00000%\"><figure class=\"tiled-gallery__item\"><img decoding=\"async\" srcset=\"https:\/\/i0.wp.com\/aubertm.me\/wp-content\/uploads\/2025\/10\/cet-power02.jpg?strip=info&#038;w=600&#038;ssl=1 600w,https:\/\/i0.wp.com\/aubertm.me\/wp-content\/uploads\/2025\/10\/cet-power02.jpg?strip=info&#038;w=900&#038;ssl=1 900w,https:\/\/i0.wp.com\/aubertm.me\/wp-content\/uploads\/2025\/10\/cet-power02.jpg?strip=info&#038;w=1020&#038;ssl=1 1020w\" alt=\"\" data-height=\"680\" data-id=\"5010\" data-link=\"https:\/\/aubertm.me\/cet-power-170323-yg-2\/\" data-url=\"https:\/\/aubertm.me\/wp-content\/uploads\/2025\/10\/cet-power02.jpg\" data-width=\"1020\" src=\"https:\/\/i0.wp.com\/aubertm.me\/wp-content\/uploads\/2025\/10\/cet-power02.jpg?ssl=1\" data-amp-layout=\"responsive\"\/><\/figure><\/div><div class=\"tiled-gallery__col\" style=\"flex-basis:50.00000%\"><figure class=\"tiled-gallery__item\"><img decoding=\"async\" srcset=\"https:\/\/i0.wp.com\/aubertm.me\/wp-content\/uploads\/2025\/10\/cet-power01.jpg?strip=info&#038;w=600&#038;ssl=1 600w,https:\/\/i0.wp.com\/aubertm.me\/wp-content\/uploads\/2025\/10\/cet-power01.jpg?strip=info&#038;w=900&#038;ssl=1 900w,https:\/\/i0.wp.com\/aubertm.me\/wp-content\/uploads\/2025\/10\/cet-power01.jpg?strip=info&#038;w=1020&#038;ssl=1 1020w\" alt=\"\" data-height=\"680\" data-id=\"5011\" data-link=\"https:\/\/aubertm.me\/cet-power-170323-yg-3\/\" data-url=\"https:\/\/aubertm.me\/wp-content\/uploads\/2025\/10\/cet-power01.jpg\" data-width=\"1020\" src=\"https:\/\/i0.wp.com\/aubertm.me\/wp-content\/uploads\/2025\/10\/cet-power01.jpg?ssl=1\" data-amp-layout=\"responsive\"\/><\/figure><\/div><\/div><\/div><\/div><\/div>\n\n\n\n<p>US sales team testimonies<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"763\" height=\"273\" src=\"https:\/\/aubertm.me\/wp-content\/uploads\/2025\/10\/cet-power_daniel.png\" alt=\"\" class=\"wp-image-5013\" srcset=\"https:\/\/aubertm.me\/wp-content\/uploads\/2025\/10\/cet-power_daniel.png 763w, https:\/\/aubertm.me\/wp-content\/uploads\/2025\/10\/cet-power_daniel-300x107.png 300w\" sizes=\"auto, (max-width: 763px) 100vw, 763px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"318\" src=\"https:\/\/aubertm.me\/wp-content\/uploads\/2025\/10\/IMG_0553-1024x318.jpeg\" alt=\"\" class=\"wp-image-5029\" srcset=\"https:\/\/aubertm.me\/wp-content\/uploads\/2025\/10\/IMG_0553-1024x318.jpeg 1024w, https:\/\/aubertm.me\/wp-content\/uploads\/2025\/10\/IMG_0553-300x93.jpeg 300w, https:\/\/aubertm.me\/wp-content\/uploads\/2025\/10\/IMG_0553-768x238.jpeg 768w, https:\/\/aubertm.me\/wp-content\/uploads\/2025\/10\/IMG_0553.jpeg 1063w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n<h3 class=\"wp-block-heading\" id=\"presentation-for-bisnode-clients-open-the-pdf-file\">Presentation for Bisnode clients: <a href=\"https:\/\/aubertm.me\/wp-content\/uploads\/2025\/10\/201711aubertmbisnodeleadgeneration-171215161344.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">open the pdf file<\/a><\/h3>\n\n\n<div class=\"wp-block-jetpack-tiled-gallery aligncenter is-style-rectangular\"><div class=\"\"><div class=\"tiled-gallery__gallery\"><div class=\"tiled-gallery__row\"><div class=\"tiled-gallery__col\" style=\"flex-basis:54.90018%\"><figure class=\"tiled-gallery__item\"><img decoding=\"async\" srcset=\"https:\/\/i0.wp.com\/aubertm.me\/wp-content\/uploads\/2025\/10\/bisnode03.png?strip=info&#038;w=487&#038;ssl=1 487w\" alt=\"\" data-height=\"667\" data-id=\"5007\" data-link=\"https:\/\/aubertm.me\/bisnode03\/\" data-url=\"https:\/\/aubertm.me\/wp-content\/uploads\/2025\/10\/bisnode03.png\" data-width=\"487\" src=\"https:\/\/i0.wp.com\/aubertm.me\/wp-content\/uploads\/2025\/10\/bisnode03.png?ssl=1\" data-amp-layout=\"responsive\"\/><\/figure><\/div><div class=\"tiled-gallery__col\" style=\"flex-basis:45.09982%\"><figure class=\"tiled-gallery__item\"><img decoding=\"async\" srcset=\"https:\/\/i0.wp.com\/aubertm.me\/wp-content\/uploads\/2025\/10\/bisnode02.png?strip=info&#038;w=481&#038;ssl=1 481w\" alt=\"\" data-height=\"527\" data-id=\"5006\" data-link=\"https:\/\/aubertm.me\/bisnode02\/\" data-url=\"https:\/\/aubertm.me\/wp-content\/uploads\/2025\/10\/bisnode02.png\" data-width=\"481\" src=\"https:\/\/i0.wp.com\/aubertm.me\/wp-content\/uploads\/2025\/10\/bisnode02.png?ssl=1\" data-amp-layout=\"responsive\"\/><\/figure><figure class=\"tiled-gallery__item\"><img decoding=\"async\" srcset=\"https:\/\/i0.wp.com\/aubertm.me\/wp-content\/uploads\/2025\/10\/bisnode-1024x573.png?strip=info&#038;w=600&#038;ssl=1 600w,https:\/\/i0.wp.com\/aubertm.me\/wp-content\/uploads\/2025\/10\/bisnode-1024x573.png?strip=info&#038;w=900&#038;ssl=1 900w,https:\/\/i0.wp.com\/aubertm.me\/wp-content\/uploads\/2025\/10\/bisnode-1024x573.png?strip=info&#038;w=1200&#038;ssl=1 1200w,https:\/\/i0.wp.com\/aubertm.me\/wp-content\/uploads\/2025\/10\/bisnode-1024x573.png?strip=info&#038;w=1290&#038;ssl=1 1290w\" alt=\"\" data-height=\"722\" data-id=\"5004\" data-link=\"https:\/\/aubertm.me\/bisnode-2\/\" data-url=\"https:\/\/aubertm.me\/wp-content\/uploads\/2025\/10\/bisnode-1024x573.png\" data-width=\"1290\" src=\"https:\/\/i0.wp.com\/aubertm.me\/wp-content\/uploads\/2025\/10\/bisnode-1024x573.png?ssl=1\" data-amp-layout=\"responsive\"\/><\/figure><\/div><\/div><div class=\"tiled-gallery__row\"><div class=\"tiled-gallery__col\" style=\"flex-basis:47.45528%\"><figure class=\"tiled-gallery__item\"><img decoding=\"async\" srcset=\"https:\/\/i0.wp.com\/aubertm.me\/wp-content\/uploads\/2025\/10\/bisnode1.jpg?strip=info&#038;w=600&#038;ssl=1 600w,https:\/\/i0.wp.com\/aubertm.me\/wp-content\/uploads\/2025\/10\/bisnode1.jpg?strip=info&#038;w=900&#038;ssl=1 900w,https:\/\/i0.wp.com\/aubertm.me\/wp-content\/uploads\/2025\/10\/bisnode1.jpg?strip=info&#038;w=960&#038;ssl=1 960w\" alt=\"\" data-height=\"720\" data-id=\"5003\" data-link=\"https:\/\/aubertm.me\/bisnode1-2\/\" data-url=\"https:\/\/aubertm.me\/wp-content\/uploads\/2025\/10\/bisnode1.jpg\" data-width=\"960\" src=\"https:\/\/i0.wp.com\/aubertm.me\/wp-content\/uploads\/2025\/10\/bisnode1.jpg?ssl=1\" data-amp-layout=\"responsive\"\/><\/figure><figure class=\"tiled-gallery__item\"><img decoding=\"async\" srcset=\"https:\/\/i0.wp.com\/aubertm.me\/wp-content\/uploads\/2020\/12\/bisnode2.jpg?strip=info&#038;w=600&#038;ssl=1 600w,https:\/\/i0.wp.com\/aubertm.me\/wp-content\/uploads\/2020\/12\/bisnode2.jpg?strip=info&#038;w=900&#038;ssl=1 900w,https:\/\/i0.wp.com\/aubertm.me\/wp-content\/uploads\/2020\/12\/bisnode2.jpg?strip=info&#038;w=960&#038;ssl=1 960w\" alt=\"\" data-height=\"720\" data-id=\"4684\" data-link=\"https:\/\/aubertm.me\/bisnode2\/\" data-url=\"https:\/\/aubertm.me\/wp-content\/uploads\/2020\/12\/bisnode2.jpg\" data-width=\"960\" src=\"https:\/\/i0.wp.com\/aubertm.me\/wp-content\/uploads\/2020\/12\/bisnode2.jpg?ssl=1\" data-amp-layout=\"responsive\"\/><\/figure><\/div><div class=\"tiled-gallery__col\" style=\"flex-basis:52.54472%\"><figure class=\"tiled-gallery__item\"><img decoding=\"async\" srcset=\"https:\/\/i0.wp.com\/aubertm.me\/wp-content\/uploads\/2025\/10\/bisnode01.png?strip=info&#038;w=492&#038;ssl=1 492w\" alt=\"\" data-height=\"672\" data-id=\"5005\" data-link=\"https:\/\/aubertm.me\/bisnode01\/\" data-url=\"https:\/\/aubertm.me\/wp-content\/uploads\/2025\/10\/bisnode01.png\" data-width=\"492\" src=\"https:\/\/i0.wp.com\/aubertm.me\/wp-content\/uploads\/2025\/10\/bisnode01.png?ssl=1\" data-amp-layout=\"responsive\"\/><\/figure><\/div><\/div><\/div><\/div><\/div>\n\n\n\n<p><a href=\"#top\">Top<\/a><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>CE+T Power is a Belgian company specialized in very specific niche in electronics. It has a worldwide presence, with factories in several continents. In 2016, it has won a Google innovation contest with a 1 million US $ prize. 2011 Digital project management Mission : Corporate copywriting , SEO and whitepapers&nbsp;for the new website Business [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":3967,"menu_order":2011,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-136","page","type-page","status-publish","hentry"],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/aubertm.me\/index.php\/wp-json\/wp\/v2\/pages\/136","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/aubertm.me\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/aubertm.me\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/aubertm.me\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/aubertm.me\/index.php\/wp-json\/wp\/v2\/comments?post=136"}],"version-history":[{"count":7,"href":"https:\/\/aubertm.me\/index.php\/wp-json\/wp\/v2\/pages\/136\/revisions"}],"predecessor-version":[{"id":5380,"href":"https:\/\/aubertm.me\/index.php\/wp-json\/wp\/v2\/pages\/136\/revisions\/5380"}],"up":[{"embeddable":true,"href":"https:\/\/aubertm.me\/index.php\/wp-json\/wp\/v2\/pages\/3967"}],"wp:attachment":[{"href":"https:\/\/aubertm.me\/index.php\/wp-json\/wp\/v2\/media?parent=136"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}