{"id":3243,"date":"2020-12-23T12:46:09","date_gmt":"2020-12-23T11:46:09","guid":{"rendered":"https:\/\/aubertmme.wordpress.com\/?page_id=3243"},"modified":"2025-10-31T14:35:53","modified_gmt":"2025-10-31T13:35:53","slug":"journaliste-web-2003-2019","status":"publish","type":"page","link":"https:\/\/aubertm.me\/index.php\/my-experience\/journaliste-web-2003-2019\/","title":{"rendered":"2003-2019 JW SPRL"},"content":{"rendered":"\n<p><strong>2003 I found JW as a freelance<\/strong>. <\/p>\n\n\n\n<p>I sell digital strategy for websites, intranets and emailings. My main references are <a href=\"https:\/\/aubertm.me\/about-2\/references\/meadjohnson\/\">MeadJohnson Nutritionals<\/a>, Chez L\u00e9on, St\u00fbv, Cofidis.<\/p>\n\n\n\n<p><strong>2007 I bring in investors, together we launch JW as a SPRL company<\/strong>. <\/p>\n\n\n\n<p>I become CEO and hire our first employee. We grow fast and I soon become the leader of a 6-people team. <\/p>\n\n\n\n<p>2007 I start <a href=\"https:\/\/aubertm.me\/about-2\/references\/trainings-in-english\/\">giving courses and trainings<\/a>; I will be for 10 years. <br>2007-2010 With freelances, we launch the professional organization e-criture.<br>2008 I co-authors the book <a href=\"https:\/\/aubertm.me\/about-2\/references\/trainings-in-english\/ecrire-et-manager-sa-communication-web-2008\/\">&#8220;Ecrire et manager sa communication web&#8221;<\/a> in 2008. <\/p>\n\n\n\n<p>We offer all services around digital strategy : web project management, webmastering, digital edition, management and training, community management. Our main references are <a href=\"https:\/\/aubertm.me\/about-2\/strategist\/belgacom-2\/\">Belgacom\/Proximus<\/a>, <a href=\"https:\/\/aubertm.me\/about-2\/strategist\/village-n1\/\">Village n\u00b01<\/a>, <a href=\"https:\/\/aubertm.me\/about-2\/references\/meadjohnson\/\">Mead Johnson Nutrition<\/a>, <a href=\"https:\/\/aubertm.me\/about-2\/references\/cll\/\">CLL<\/a>, ArcelorMittal&#8230;<\/p>\n\n\n\n<p><strong>2009 A new investor joins in.<\/strong> The company grows and we move to a new building. Together with other small web companies, we create a coworking place called <a rel=\"noreferrer noopener\" href=\"https:\/\/aubertm.me\/2013\/11\/11\/histoire-rue-du-web\/\" target=\"_blank\">RueDuWeb<\/a> (FR). <br>Our main references are <a href=\"https:\/\/aubertm.me\/about-2\/strategist\/bruxelles-environnement-ibge-2\/\">Bruxelles Environnement<\/a>, <a href=\"https:\/\/aubertm.me\/about-2\/references\/velux\/\">VELUX<\/a>, <a href=\"https:\/\/aubertm.me\/about-2\/strategist\/digital-strategy-for-knauf-belgium-2011-2013\/\">Knauf Belgium<\/a>, <a href=\"https:\/\/aubertm.me\/about-2\/references\/child-focus\/\">Child Focus<\/a>, Materne, <a href=\"https:\/\/aubertm.me\/about-2\/references\/actiris-2013\/\">Actiris<\/a>&#8230; <\/p>\n\n\n\n<div class=\"wp-block-jetpack-tiled-gallery aligncenter is-style-rectangular\"><div class=\"tiled-gallery__gallery\"><div class=\"tiled-gallery__row\"><div class=\"tiled-gallery__col\" style=\"flex-basis:57.34625%\"><figure class=\"tiled-gallery__item\"><img decoding=\"async\" srcset=\"https:\/\/aubertm.me\/wp-content\/uploads\/2020\/12\/jw-team.jpg?strip=info&#038;w=510 510w\" alt=\"\" data-height=\"765\" data-id=\"3622\" data-link=\"https:\/\/aubertm.me\/jw-team\/\" data-url=\"https:\/\/aubertm.me\/wp-content\/uploads\/2020\/12\/jw-team.jpg\" data-width=\"510\" src=\"https:\/\/aubertm.me\/wp-content\/uploads\/2020\/12\/jw-team.jpg\" \/><\/figure><\/div><div class=\"tiled-gallery__col\" style=\"flex-basis:42.65375%\"><figure class=\"tiled-gallery__item\"><img decoding=\"async\" srcset=\"https:\/\/aubertm.me\/wp-content\/uploads\/2020\/12\/e-criture-technofutur.jpg?strip=info&#038;w=600 600w,https:\/\/aubertm.me\/wp-content\/uploads\/2020\/12\/e-criture-technofutur.jpg?strip=info&#038;w=640 640w\" alt=\"\" data-height=\"426\" data-id=\"3617\" data-link=\"https:\/\/aubertm.me\/e-criture-technofutur\/\" data-url=\"https:\/\/aubertm.me\/wp-content\/uploads\/2020\/12\/e-criture-technofutur.jpg\" data-width=\"640\" src=\"https:\/\/aubertm.me\/wp-content\/uploads\/2020\/12\/e-criture-technofutur.jpg\" \/><\/figure><figure class=\"tiled-gallery__item\"><img decoding=\"async\" srcset=\"https:\/\/aubertm.me\/wp-content\/uploads\/2021\/04\/rueduweb-bbq.jpg?strip=info&#038;w=600 600w,https:\/\/aubertm.me\/wp-content\/uploads\/2021\/04\/rueduweb-bbq.jpg?strip=info&#038;w=900 900w,https:\/\/aubertm.me\/wp-content\/uploads\/2021\/04\/rueduweb-bbq.jpg?strip=info&#038;w=1200 1200w,https:\/\/aubertm.me\/wp-content\/uploads\/2021\/04\/rueduweb-bbq.jpg?strip=info&#038;w=1500 1500w,https:\/\/aubertm.me\/wp-content\/uploads\/2021\/04\/rueduweb-bbq.jpg?strip=info&#038;w=1600 1600w\" alt=\"\" data-height=\"1067\" data-id=\"3860\" data-link=\"https:\/\/aubertm.me\/rueduweb-bbq\/\" data-url=\"https:\/\/aubertm.me\/wp-content\/uploads\/2021\/04\/rueduweb-bbq.jpg\" data-width=\"1600\" src=\"https:\/\/aubertm.me\/wp-content\/uploads\/2021\/04\/rueduweb-bbq.jpg\" \/><\/figure><figure class=\"tiled-gallery__item\"><img decoding=\"async\" srcset=\"https:\/\/aubertm.me\/wp-content\/uploads\/2020\/12\/rueduweb2013.jpg?strip=info&#038;w=600 600w,https:\/\/aubertm.me\/wp-content\/uploads\/2020\/12\/rueduweb2013.jpg?strip=info&#038;w=900 900w,https:\/\/aubertm.me\/wp-content\/uploads\/2020\/12\/rueduweb2013.jpg?strip=info&#038;w=903 903w\" alt=\"\" data-height=\"600\" data-id=\"3619\" data-link=\"https:\/\/aubertm.me\/rueduweb2013\/\" data-url=\"https:\/\/aubertm.me\/wp-content\/uploads\/2020\/12\/rueduweb2013.jpg\" data-width=\"903\" src=\"https:\/\/aubertm.me\/wp-content\/uploads\/2020\/12\/rueduweb2013.jpg\" \/><\/figure><\/div><\/div><\/div><\/div>\n\n\n\n<p><strong>2010 Our clients need more guidance<\/strong> to succeed into their digital transformation: we create a working group called <a href=\"https:\/\/aubertm.me\/2010\/11\/02\/27-28-10-2010-entreprise-2-0-summit-francfort-e20s\/\">Wallonie Collaborative<\/a> and organize an event at the Microsoft Innovation Center, in Mons. We concentrate on offering more strategy and less content creation. This leads to the attempt to pivot into a consultancy group called Orchestraaa with other experts, it fails.<\/p>\n\n\n\n<div class=\"wp-block-jetpack-tiled-gallery aligncenter is-style-rectangular\"><div class=\"tiled-gallery__gallery\"><div class=\"tiled-gallery__row\"><div class=\"tiled-gallery__col\" style=\"flex-basis:36.23659%\"><figure class=\"tiled-gallery__item\"><img decoding=\"async\" srcset=\"https:\/\/aubertm.me\/wp-content\/uploads\/2020\/12\/oaaa-1.jpg?strip=info&#038;w=600 600w,https:\/\/aubertm.me\/wp-content\/uploads\/2020\/12\/oaaa-1.jpg?strip=info&#038;w=720 720w\" alt=\"\" data-height=\"540\" data-id=\"3628\" data-link=\"https:\/\/aubertm.me\/oaaa-1\/\" data-url=\"https:\/\/aubertm.me\/wp-content\/uploads\/2020\/12\/oaaa-1.jpg\" data-width=\"720\" src=\"https:\/\/aubertm.me\/wp-content\/uploads\/2020\/12\/oaaa-1.jpg\" \/><\/figure><\/div><div class=\"tiled-gallery__col\" style=\"flex-basis:63.76341%\"><figure class=\"tiled-gallery__item\"><img decoding=\"async\" srcset=\"https:\/\/aubertm.me\/wp-content\/uploads\/2020\/12\/oaaa-all.png?strip=info&#038;w=600 600w,https:\/\/aubertm.me\/wp-content\/uploads\/2020\/12\/oaaa-all.png?strip=info&#038;w=720 720w\" alt=\"\" data-height=\"306\" data-id=\"3626\" data-link=\"https:\/\/aubertm.me\/oaaa-all\/\" data-url=\"https:\/\/aubertm.me\/wp-content\/uploads\/2020\/12\/oaaa-all.png\" data-width=\"720\" src=\"https:\/\/aubertm.me\/wp-content\/uploads\/2020\/12\/oaaa-all.png\" \/><\/figure><\/div><\/div><\/div><\/div>\n\n\n\n<p><strong>2013 Our clients demand more coaching:<\/strong> I give more <a href=\"https:\/\/aubertm.me\/about-2\/references\/trainings-in-english\/\">coaching, workshops and trainings<\/a>.<\/p>\n\n\n\n<p><strong>2015 Our clients are ready to hire digital strategist<\/strong>: the team is gone, I take part-time missions at several clients: <a href=\"https:\/\/aubertm.me\/about-2\/strategist\/cet-power-2011-2015-2017\/\">CE+T Power<\/a>, <a href=\"https:\/\/aubertm.me\/about-2\/references\/azimut\/\">Azimut<\/a>, Verdon.<\/p>\n\n\n\n<p><strong>2018 Digital strategy is now an internal full-time job<\/strong>: I sign at <a href=\"https:\/\/aubertm.me\/about-2\/references\/bruxelles-formation-2018\/\">Bruxelles Formation<\/a> as Digital Expert.<\/p>\n\n\n\n<p>2019 I end the last missions and close JW SPRL.<\/p>\n\n\n\n<p><strong>Interested in my profile?<\/strong> <a href=\"https:\/\/aubertm.me\/contact-3\/\">Just contact me<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/aubertm.me\/about-2\/manager\/\">&lt; back<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>2003 I found JW as a freelance. I sell digital strategy for websites, intranets and emailings. My main references are MeadJohnson Nutritionals, Chez L\u00e9on, St\u00fbv, Cofidis. 2007 I bring in investors, together we launch JW as a SPRL company. I become CEO and hire our first employee. We grow fast and I soon become the [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":3967,"menu_order":2003,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-3243","page","type-page","status-publish","hentry"],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/aubertm.me\/index.php\/wp-json\/wp\/v2\/pages\/3243","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/aubertm.me\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/aubertm.me\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/aubertm.me\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/aubertm.me\/index.php\/wp-json\/wp\/v2\/comments?post=3243"}],"version-history":[{"count":2,"href":"https:\/\/aubertm.me\/index.php\/wp-json\/wp\/v2\/pages\/3243\/revisions"}],"predecessor-version":[{"id":5199,"href":"https:\/\/aubertm.me\/index.php\/wp-json\/wp\/v2\/pages\/3243\/revisions\/5199"}],"up":[{"embeddable":true,"href":"https:\/\/aubertm.me\/index.php\/wp-json\/wp\/v2\/pages\/3967"}],"wp:attachment":[{"href":"https:\/\/aubertm.me\/index.php\/wp-json\/wp\/v2\/media?parent=3243"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}