{"id":932,"date":"2015-07-03T16:17:25","date_gmt":"2015-07-03T14:17:25","guid":{"rendered":"http:\/\/aubertm.me\/?page_id=932"},"modified":"2025-11-05T11:47:34","modified_gmt":"2025-11-05T10:47:34","slug":"vlan-2","status":"publish","type":"page","link":"https:\/\/aubertm.me\/index.php\/my-experience\/vlan-2\/","title":{"rendered":"2011-2012 VLAN"},"content":{"rendered":"\n<p><strong>Mission:\u00a0<\/strong> quality SEO Copywriting<\/p>\n\n\n\n<p><strong>Business analyst:<\/strong> created a business case from stakeholders needs<\/p>\n\n\n\n<p><strong>Project manager:<\/strong> organized work amongst my team, and followed-up the project <\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>My team had to deliver the client several quality articles a day: find the subjects, write the articles, encode them into the CMS.<\/li>\n\n\n\n<li>The challenge was mainly about organizing the workflow. For this mission, I hired a copywriter and a quality control agent. Their work was supervised everyday by a senior copywriter. Total: 1.8 FTE<\/li>\n<\/ul>\n\n\n\n<p><strong>Data analyst: <\/strong>periodic reporting with KPIs and recommendations to stakeholders<\/p>\n\n\n\n<p><strong>Results: <\/strong><\/p>\n\n\n\n<p>Autovlan.be<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>+68% visitors <\/li>\n\n\n\n<li>+409,000 visitors <\/li>\n\n\n\n<li>51% returning visitors<\/li>\n<\/ul>\n\n\n\n<p>Immovlan.be<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>+40% visitors <\/li>\n\n\n\n<li>+245,500 visitors <\/li>\n\n\n\n<li>65.7% returning visitors<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Mission:\u00a0 quality SEO Copywriting Business analyst: created a business case from stakeholders needs Project manager: organized work amongst my team, and followed-up the project Data analyst: periodic reporting with KPIs and recommendations to stakeholders Results: Autovlan.be Immovlan.be<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":3967,"menu_order":2011,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-932","page","type-page","status-publish","hentry"],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/aubertm.me\/index.php\/wp-json\/wp\/v2\/pages\/932","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/aubertm.me\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/aubertm.me\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/aubertm.me\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/aubertm.me\/index.php\/wp-json\/wp\/v2\/comments?post=932"}],"version-history":[{"count":5,"href":"https:\/\/aubertm.me\/index.php\/wp-json\/wp\/v2\/pages\/932\/revisions"}],"predecessor-version":[{"id":5397,"href":"https:\/\/aubertm.me\/index.php\/wp-json\/wp\/v2\/pages\/932\/revisions\/5397"}],"up":[{"embeddable":true,"href":"https:\/\/aubertm.me\/index.php\/wp-json\/wp\/v2\/pages\/3967"}],"wp:attachment":[{"href":"https:\/\/aubertm.me\/index.php\/wp-json\/wp\/v2\/media?parent=932"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}