{"id":664,"date":"2012-02-26T13:22:57","date_gmt":"2012-02-26T12:22:57","guid":{"rendered":"http:\/\/aubertm.journalisteweb.be\/2012\/02\/26\/why-we-use-social-media-in-our-personal-lives-but\/"},"modified":"2012-02-26T13:22:57","modified_gmt":"2012-02-26T12:22:57","slug":"why-we-use-social-media-in-our-personal-lives-but","status":"publish","type":"post","link":"https:\/\/aubertm.me\/index.php\/2012\/02\/26\/why-we-use-social-media-in-our-personal-lives-but\/","title":{"rendered":"&#8220;Why We Use Social Media in Our Personal Lives \u2014 But Not for Work&#8221;"},"content":{"rendered":"<p><span>\u00a0&#8221;We&#8217;ve built a great deal of capability \u2014 and participation \u2014 but it only touches 1% of our productive activity because it&#8217;s not part of the flow of the work.&#8221;<\/span><\/p>\n<p><span>&#8220;<\/span><span>Make sure the social media in your workplace has the same characteristics as social media in your personal life:<\/span><\/p>\n<ol>\n<li>Strategy \u2014 a clear, specific purpose,<\/li>\n<li>Technology \u2014 designed around user behavior,<\/li>\n<li>Organization \u2014 supported by new structures and practices as necessary, and<\/li>\n<li>Personal Engagement \u2014 catalyzed individual discretionary effort.<\/li>\n<\/ol>\n<p>&#8220;<\/p>\n<ol><\/ol>\n<p><strong>My personal feeling<\/strong>: corporate social networks will get the same proportion of contribution than other social networks, ie 1 contributor, 10 sharers, 100 readers.<br \/>And it will only be exploited by maximum 2 to 3% of the whole company, the ones wishing to &#8220;<span>increasing productivity, stimulating innovation, and enhancing employee engagement&#8221;.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00a0&#8221;We&#8217;ve built a great deal of capability \u2014 and participation \u2014 but it only touches 1% of our productive activity because it&#8217;s not part of the flow of the work.&#8221; &#8220;Make sure the social media in your workplace has the same characteristics as social media in your personal life: Strategy \u2014 a clear, specific purpose, [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[2,7],"tags":[9],"class_list":["post-664","post","type-post","status-publish","format-standard","hentry","category-change-management","category-strategy","tag-en"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/aubertm.me\/index.php\/wp-json\/wp\/v2\/posts\/664","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/aubertm.me\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/aubertm.me\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/aubertm.me\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/aubertm.me\/index.php\/wp-json\/wp\/v2\/comments?post=664"}],"version-history":[{"count":0,"href":"https:\/\/aubertm.me\/index.php\/wp-json\/wp\/v2\/posts\/664\/revisions"}],"wp:attachment":[{"href":"https:\/\/aubertm.me\/index.php\/wp-json\/wp\/v2\/media?parent=664"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/aubertm.me\/index.php\/wp-json\/wp\/v2\/categories?post=664"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/aubertm.me\/index.php\/wp-json\/wp\/v2\/tags?post=664"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}